Independent SEO consultant
Independent SEO consultant for strategy and implementation
Direct, practical SEO support for established small and mid-market businesses that need clearer priorities, stronger organic visibility, and help getting the work implemented.
My SEO consulting services become valuable when they improve how the right customers discover, evaluate, and choose a business. I connect technical diagnosis, commercial-page strategy, content, and measurement so the work supports leads or revenue—not a report that sits unused.
You work directly with me from discovery through prioritization and delivery. Engagements can start with a focused audit or implementation project and continue as an ongoing growth program when the opportunity requires sustained work.
200%
organic traffic growth reported in an ecommerce and local SEO engagement
150%
organic ecommerce revenue growth reported for a UK health retailer
85%
organic traffic growth reported for a 22,000-product grocery platform
Where SEO gets stuck
Problems I help diagnose and solve
Technical problems hide valuable pages
Crawl waste, duplicate URLs, rendering, performance, migrations, and indexation issues can prevent strong products or services from earning visibility.
Traffic does not match commercial intent
A site may attract impressions while its service, category, and comparison pages fail to reach people who are close to enquiring or buying.
Recommendations are not implemented
Long audit documents create little value without priorities, ownership, acceptance criteria, and support for the people making the changes.
Reporting stops at rankings
Rankings can be useful diagnostics, but decisions should connect search visibility to qualified traffic, leads, revenue, and the quality of demand.
Scope
What the work can include
- Technical and indexation audits with prioritized actions
- Keyword, audience, competitor, and search-intent research
- Service, category, product, and location-page strategy
- On-page optimization and internal-link planning
- Content briefs, editorial priorities, and quality review
- Structured data, performance, and migration guidance
- Local-search strategy for eligible client businesses
- Analytics, Search Console, lead, and revenue measurement
- Implementation support with developers and content teams
- Ethical authority-building and digital PR direction
The final scope is based on your site, access, internal resources, competition, and commercial priorities. It is documented before work begins rather than sold as a generic keyword-count package.
Working process
A clear route from diagnosis to measurable work
- 01
Understand the commercial goal
We identify the valuable customers, offers, markets, constraints, and measurements before choosing tactics.
- 02
Establish the search baseline
I review technical health, current demand, page performance, competitors, conversions, and available evidence.
- 03
Prioritize and implement
Work is sequenced by likely impact, confidence, effort, and dependencies, with responsibilities made explicit.
- 04
Measure and adapt
We monitor leading and commercial indicators, learn from changes, and revise priorities as the market responds.
Relevant experience
Evidence, with its market context intact
Large-catalog grocery SEO
Architecture, crawl fixes, and long-tail targeting for a UK platform with approximately 22,000 products.
Read the case studyEcommerce and local visibility
Technical, on-page, local, performance, and authority work combined in one growth program.
Read the case studyOrganic revenue for a health retailer
Technical audits and category optimization connected search work to ecommerce revenue.
Read the case studyCompetitive UK dining market
Technical improvements, mobile usability, content relevance, and authority support for a restaurant network.
Read the case studyEngagement
Projects and ongoing support
I offer focused audits and implementation projects as well as ongoing SEO support. The right model depends on whether you need a diagnosis, a defined set of fixes, or sustained growth work across technical SEO, commercial pages, content, and authority.
Fees are scoped around site complexity, markets, implementation needs, and goals. After an initial conversation, you receive a clear scope, responsibilities, and fee before work begins.
Questions
What prospective clients usually want to know
Do you provide strategy, implementation, or both?
Both. The scope can cover diagnosis and a roadmap, hands-on implementation, collaboration with your team, or an ongoing combination. Responsibilities are agreed before work starts.
Do you work with US businesses remotely?
Yes. I deliver remotely and can arrange communication around relevant US business hours. The engagement plan identifies meeting cadence, response expectations, and access requirements.
Can you guarantee first-page rankings?
No responsible consultant can guarantee a particular organic ranking. I can provide a documented method, transparent work, and measurement against agreed indicators while explaining the factors outside anyone’s control.
How is an engagement priced?
I scope fixed projects and monthly support around site complexity, competition, deliverables, implementation needs, and business goals. You receive the scope and fee before committing.
Next step
Start with the problem, the evidence, and a practical scope.
Share your website, priority market, and what is currently limiting growth. I will use the first conversation to assess fit and identify the most useful starting point.
Book a free initial call